Check against delivery
Leading Generational Change: The Importance of Collaboration
Good afternoon, and thank you Stan for your kind introduction.
We’ve already had an interesting discussion, at our table, about our various port stories. I hope that your port story is similarly positive.
I am extremely pleased to speak with you today, to offer my thoughts on Port Metro Vancouver’s future, and to invite you to consider not only your port story – but also our collective port story. By looking at some of our shared experiences, I hope to highlight how intricately connected we are, and how important it is for us to work together, ever more closely, to write an even better story.
Before we look forward, let’s take a quick look back.
When I spoke to you at this time last year, we found ourselves more than 12 months into a worldwide economic downturn, operating in a fragile business climate and questioning past best practices.
Experts had already declared 2009 the worst year for ocean carriers in the history of containerization. Steamship lines struggled financially, began slow-steaming in earnest to save precious funds, and slashed worldwide capacity by 10 percent.
Warren Buffet had recently unveiled a US$44-billion deal to buy out the Burlington Northern Santa Fe railway, declaring his move as "an all-in wager on the economic future of the United States."
At Port Metro Vancouver, overall declines had just begun to slow. Some cargo sectors had even just started to move back to slight positive growth.
As hazy as the horizon appeared just one year ago, I confidently believed that our industry and our economy would inevitably return to growth. We are, after all, a trading nation and we can be confident that economic growth, in the long term, is inevitable.
Well, here we are today. By key economic measures, Canada is performing better than every other G-7 nation. The OECD calls Canada "an economic miracle," forecasting that Canada will have the strongest recovery of all G-7 countries over the next two years.
I see the evidence of this recovery every day when I look out of my window at the activity in Burrard Inlet. As Canada’s most important asset in the growth and prosperity of our Pacific Gateway, Port Metro Vancouver is on the way to recovery, with capacity-building projects underway and delivered, and double-digit volume increases across all our major cargo sectors. We achieved an all time record month in August, and then again in October, for handling containerized cargo through our Port facilities.
But, let’s be realistic. There’s a big gap between "emerging recovery" in the Vancouver Gateway and "delivering generational change" across an entire industry. As we discussed last year, we do need to change the way we understand and operate the entire supply chain, and how we focus on impacts and benefits. This is clear, and I think it’s underway. But, perhaps at least as importantly, we also need to redefine our interaction with, and commitment to, each other and all the related stakeholders in the gateway. We need to understand that the best way to deliver sustainable growth —in business and in our communities — is through collaboration.
Collaboration is the key to meaningful and sustainable achievement.
As I speak to you today about the importance of collaboration, I must first acknowledge the leadership and vision of our federal and provincial governments.
Quite simply, the Vancouver Gateway is more competitive today because the Government of Canada and the Government of British Columbia have worked together through the Asia Pacific Gateway strategy. Their collaboration has focused valuable attention and resources on the Gateway’s infrastructure development.
Critically, for Port Metro Vancouver and the development of Canada’s Asia Pacific Gateway, a strong economy leads to demand for trade growth, which in turn leads to the inevitable growth of the Gateway. Therefore, it is significant that the Government of Canada has specifically committed more than one-billion-dollars since 2006 toward transportation infrastructure development to serve the Asia Pacific Gateway and expand our nation’s trade potential.
The Province of British Columbia's ambitious Pacific Gateway infrastructure development program is also well underway, as part of an overall 22-billion-dollar province-wide set of commitments for Transport Infrastructure.
These public sector investments demonstrate commitment to international trade with important world economies, and resolve to strengthen the prosperity of BC and Canada. This means that each one of us — at work and at home in our communities — will benefit from the economic impact of these collaborative, generational investments.
Our governments also advance international trade initiatives through strategic political and business relationships. I had the pleasure this month of spending time in Asia as a member of the Pacific Gateway Alliance Team on a trade mission, led by the Honourable Shirley Bond, BC’s Minister of Transportation and Infrastructure. Describing the mission, Minister Bond has said: "At business meetings in Seoul, Tokyo, Hong Kong and Guangzhou, we heard just how impressed Asian shippers, traders and investors are with our transportation foundation and with our collaborative approach to managing the Pacific Gateway. I am convinced that this Mission will result in more shipping [opportunities and trade] and the economic spin-offs will be felt throughout all of B.C."
Port Metro Vancouver is a major funding partner, along with governments and private industry, in many initiatives that will accommodate future growth, improve efficiencies and increase the Gateway’s competitive advantage. Together, we have committed nearly nine billion dollars specifically to develop the Vancouver Gateway in coming years. The Port has been instrumental in moving these initiatives forward by bringing industry and government to the table, and by stimulating and facilitating the collaboration that underpins the Asia Pacific Gateway strategy.
This alignment of industry and government goals, through collaboration and participation funding, is now a recognized business model that has drawn considerable attention from other North American gateways.
This is important, because collaboration is not about travelling together, or pasting a bunch of logos on the same page in a trade publication. To me, collaboration must reflect three critical elements:
Number 1: Collaborative strategy development. This is the building block, the creation of a common vision, the foundation upon which we build commitment, trust and accountability. The time of thinking and acting individually has long since passed.
Number 2: Joint investment. Collaborative financial commitment to the joint strategy is the means by which we execute our strategic vision, and investing jointly solidifies mutual commitment and leverages each individual investment many times over.
And, Number 3: Collaboration in operational measurement and improvement. When we define and refine mutual benchmarks and expectations, together we fulfil our commitment to reciprocal accountability and we maximise the operational and thus commercial and economic benefits of the investments that every partner has contributed.
Having advanced these three critical elements of collaboration, we can then offer an option for customers, a truly integrated reality, and not just promotional repackaging.
I propose to you that the new and powerful value proposition for the Vancouver Gateway is this: By collaborating and completely aligning — even integrating — our business objectives and outcomes, we can leverage our individual investments, better mitigate risks, more dependably deliver the reliability and consistency that our customers demand, and deliver the socio-economic and environmental benefits that our communities deserve. We can accomplish these many goals while also generating the largest economic return for every dollar invested in any Canadian Gateway. These are the realities, and the real strengths of the Vancouver Gateway.
If we take this discussion just one step further, I suggest to you that the core competence of Port Metro Vancouver, as an organisation, is and has to be "collaboration." We are most successful when we orchestrate collaborative outcomes. We are uniquely placed to do this as an organisation at the heart of the Vancouver Gateway that does not compete commercially with other partners within the gateway, that has credibility, access to Governments, financial means (within reason) and a uniquely holistic view of the Gateway system. It’s a fresh, new — collaborative — story.
And we know it resonates with our customers. During the trade mission, I was in the head office of one of our shipping line customers in Asia. Here’s what they told me: "Lots of ports visit us and talk about being landlords, or about leasing land. That's the easy part. You are talking to us about issues that matter — about aggressively driving change through the supply chain and delivering improvement on longstanding issues. That's different. It’s very good."
Port Metro Vancouver is writing a new story. As the product of an unprecedented port amalgamation, we have transformed ourselves from a single link in the supply chain to a driving force in delivering and leveraging supply chain value for industry, communities and our nation.
We act as a relentless catalyst for vital infrastructure investment in the Vancouver Gateway. We focus on increasing supply chain measurement and reliability by integrating, influencing and leading new operating practices. We invest and participate in network development and optimisation, while navigating intense competition, shifting trade patterns, uncertain economic conditions, and changing community expectations.
Here’s the key: we’re not doing it alone. Let me talk through just a few examples.
In collaboration with our terminal operator TSI, we delivered the 400-million-dollar Deltaport Third Berth in January. Adding a berth and three new quad cranes has increased Deltaport’s capacity by more than 40 per cent.
Two private sector bulk terminals at the Port — Neptune in North Vancouver and Westshore in South Delta — are investing $100 million in their facilities to expand capacity to accommodate current volumes and future growth.
These three upgrades alone will powerfully service our Gateway and amplify economic impact throughout our region. Other terminals are also embarking on or completing substantial capital investment programs.
In May, Port Metro Vancouver and CN entered into a supply chain collaboration agreement to drive further efficiencies at the port and recognize the importance of balanced, reciprocal accountability for service delivery and improvements. We believe this is a meaningful agreement and a signal of a new phase of collaboration, and we are working on a similar agreement with CP. CN and CP have also both entered into level-of-service agreements with several individual terminal operators in the past six months. This is a tremendously encouraging operational shift away from previously longstanding business practices towards a new, more collaborative and effective approach.
These level-of-service agreements are already starting to improve gateway performance and will further multiply the gains from the 17 separate land-side projects scheduled for completion in the Vancouver Gateway within the next four years. In the spirit of collaboration – and, more importantly, in the practice of collaboration – every one of these projects will leverage public and private investment in our Gateway.
Along with our terminal operators, we expect commercial viability, demand operational efficiency and boost Gateway competitiveness.
We also work hand-in-hand, collaboratively, with our host communities to provide amenities and lasting community legacies as a positive result of inevitable port development.
For instance, as an important component of the Deltaport Third Berth project, we invested 25-million-dollars in environmental compensation and long-term monitoring, and also contributed two-million-dollars to the Corporation of Delta as part of the Project Amenities Fund.
We formed the Deltaport Third Berth Project Community Liaison Committee (DCLC) in March 2007 to work with the Port and industry to identify community concerns and recommend potential solutions related to the construction and first-year operation of the DP3 project. The committee of 18 individuals represents residents, community organizations, the Corporation of Delta, Tsawwassen First Nation and port stakeholders. Committee members have dedicated hundreds of hours to reach out to the broader community to share information and bring community concerns and suggestions back to the Port.
Quite simply, this collaboration resulted in a more successful project. By working together, we were better able to understand community issues and take a more proactive approach to addressing them. A similar committee now operates in North Vancouver.
I am glad to be able to tell you that Delta Mayor Lois Jackson has stated she believes the DCLC was an excellent forum for the exchange of ideas and information, and is pleased that it’s being used as a model for the South Fraser Perimeter Road Community Liaison Committee. As we begin the process of defining the next phase of port expansion at Roberts Bank, community collaboration is top of mind. So, most assuredly, the 18 dedicated community advocates on the liaison committee have written a new port story.
Another example of community and stakeholder collaboration is happening right now in North Vancouver as part of the 244-million-dollar North Shore Trade Area. This project is an unprecedented collaboration among governments and industry to enable growth in international trade, improve the safety and efficiency of road and rail traffic on the North Shore, and enhance the quality of life of neighbouring communities. It’s an excellent example of interconnectedness and collaboration, so I’m going to talk through a few of the details.
The North Shore is a critical corridor for Canadian trade and of particular importance to the Port, handling one-fifth of the Port’s total cargo volume. This trade accounts for more than 5,000 direct jobs on the North Shore and $660 million in wages each year. North Shore terminals contribute as much as $10 million to municipal tax revenues. This is interconnectedness.
The Lynn Creek Bridge and Brooksbank Avenue Underpass project is the first of five projects in this Trade Area. The myriad of components and deliverables include construction of a new rail bridge over Lynn Creek, expansion of the existing Brooksbank underpass, grade-separating a pedestrian crossing to provide public trail connectivity, and relocating public access for Harbourview Park.
This is a highly complex undertaking involving stimulus funding, major commitments and contributions from multiple partners, and even a land exchange with the District. This is collaboration.
As Lead Delivery agent for this project, we are proud that it was the first of the Gateway and Corridor projects to enter the construction phase and we are very pleased at how warmly the project has been received by industry, government and the public. We are quite certain that everyone involved has a new port story to tell.
Our involvement with communities and our steadfast commitment to mitigate the inevitable impacts of port growth has emerged as a leadership opportunity for our Port – one on which we continue to deliver, to international recognition and acclaim.
We’re working with customers and industry stakeholders to achieve reduced air emissions and a smaller carbon footprint. Our EcoAction Program for Shipping offers financial incentives for shipping lines that reduce emissions. Vessels that qualify are eligible to receive the Port’s new Blue Circle Award — reserved for only the highest emissions reduction achievements.
The 2010 cruise season also marked the first full year of our shore power installation that allows cruise ships to connect to the local electrical grid while turning off their diesel engines when docked. This award-winning initiative represents a complex, nine-million-dollar, multi-stakeholder collaboration that has reduced greenhouse gases equivalent to removing 770 cars from the road for a year.
These many and varied examples – from major marine cargo terminal development to neighbourhood walkways – show clearly that we have moved beyond making a case for major investment , to tackling the better challenge of delivering on that investment, to the benefit of industry and communities.
But, I believe that delivering generational change is more than securing unprecedented investment, or building road and rail connections to smooth goods movement, or delivering successful international trade missions.
Our new challenge moving forward will be continuing the momentum. I believe that collaboration with industry and communities is the force that we need to continue our momentum.
I have talked through several excellent examples of the spirit and practice of collaboration in our Gateway. I do believe we are much better off today, on this front, than we ever have been in the past. However — and it is a "big however" — allow me to point out a few areas where I believe we still need to produce better, more focused, and more effective effort. These are in the areas of reliability, national transportation strategy, and deeper community engagement.
Let me begin with Labour. Everyone in the Lower Mainland — and certainly everyone in this room — knows someone whose job relies on the Port functioning. It’s a cliché but also a truism - in a world of just-in-time transportation, reliability is king. As I can indisputably declare to you following my recent trade mission to Asia, our international customers — while they see some positive changes starting to emerge — still view Canada’s Asia Pacific Gateway as unreliable.
Let me speak very plainly. If we don’t improve our reputation with regard to reliability, we won’t realize the full benefit of the billions of dollars in infrastructure, marketing investment, and commitment to collaboration being made by businesses and governments throughout Canada.
For instance, as we have seen this year with the protracted, and ongoing, labour negotiations between the BCMEA and the ILWU, any labour uncertainly threatens the Port’s reputation as reliable, damages the international trade reputation of the country, undermines the value of continuing investments in expanding trade, and jeopardizes the potential for future private investment.
Our Gateway recovery is just beginning, and will still take some time; yet, critically, we are not out of the woods with this negotiation. How can we possibly jeopardise our collective recovery during this fragile time? Ultimately, reliability is essential, and it is reliability that rewards our shareholders, port users, stakeholders and communities, through proper asset utilization and economic growth.
I also see the Rail Freight Service Review as an excellent vehicle which is providing much greater focus on broad industry collaboration toward improved Gateway reliability.
Port Metro Vancouver fully supports the Review and is taking an active role in the process. The Panel’s interim recommendations are closely aligned with the Port’s recommendations for a largely commercial approach to defining, monitoring and enforcing rail service matters. The Port’s concept of reciprocal accountability for all supply chain participants, including terminal operators, was mentioned several times in the Interim Report.
The Port also recommended a two-phased approach, which would afford the railways a number of years to implement service changes and negotiate commercial arrangements, postponing action to establish a new regulatory regime until new, commercially focused solutions have been allowed sufficient time to deliver — or fail to deliver — the required service improvements. We see regulation as a blunt instrument: a last resort, necessary in the event that commercial solutions fail to deliver. We also recommended greater involvement of the railways, terminal operators, and other stakeholders in overall supply chain management. The Panel endorsed these recommendations too.
Separate from the Review, we are very encouraged to see the railways put significant focus on establishing new, and unprecedented, collaboration agreements and supply chain agreements. CN explicitly relies on collaboration as a key component of their new business approach.
To manage these new collaborative expectations, we have recently struck a Supply Chain Performance Executive Committee comprised of senior executives of the Port, CN, and key supply chain stakeholders, which will develop benchmarks, change behaviour and drive accountability.
The next area that would benefit from improved collaboration is the development and implementation of a National Transportation Policy. Our nation requires a long-term strategy and predictable framework to guide transportation policy decisions and merit-based infrastructure investments. This policy is needed to guide transportation decisions across all government departments, and must be developed in collaboration with industry. A National Transportation Policy would continue to advance Canada’s competitiveness and further contribute to the success of the Asia Pacific Gateway and other major Gateways within Canada.
We also have more work to do in collaboration with our communities and their leaders. While economic activity brings benefits such as jobs and amenities, it also generates impacts: traffic congestion, air emissions, noise. Moving forward, how do we enable economic activity while addressing the inevitable consequences? We continue to work closely with all levels of government, develop leading environmental programs that combine innovative mitigation initiatives and excellence in environmental stewardship, and focus on community and aboriginal engagement.
We must recognise that, across our entire spectrum of public and industry engagement, we are interconnected. Collaboration indeed is the key to meaningful and sustainable achievement.
As we lead generational change in the Gateway and write our new story, at Port Metro Vancouver we see our role quite clearly. We advocate for improvement; collaborate with our supply chain partners; invest in the network; deliver on our Gateway’s spectacular potential; leverage infrastructure development; engage our stakeholders, governments and communities; inspire confidence; and, lead the Vancouver Gateway to world-class status.
We believe this approach has already strongly contributed to Vancouver’s excellent trade position within the Asia Pacific region, and provided tangible and sustainable benefits within our neighbouring communities.
With the continued support of our long-standing customers, commercial users and transportation service providers, we’re building collaborative partnerships to optimize port operations, support information transparency and emphasize reciprocal accountability.
With a shared commitment to sustainable solutions, we’re striving to develop solid relationships at the local government level to help us identify common values, reveal sustainable legacies, and mitigate community impacts.
I believe that this is an excellent start.
Ladies and gentlemen, I began today by asking you about your port story. As you have hopefully already concluded, our shared experiences reveal that we’re already part of each other’s story, and we are integral to each other’s success.
Therefore, if I could leave you with one parting thought, it would be this:
How would a more inclusive, more accountable, more transparent understanding of each other contribute to a better story? I suggest to you that a much more complete understanding of each other is, in fact, the source of the value of collaboration.
I urge you to reinforce our interconnectedness and commit to collaboration. Together, we can drive operational improvement and optimisation, and deliver sustainable solutions to everyone with a stake in this Gateway.
Now, wouldn't that be a great story to read to the next generation.
I thank you for your kind attention.